FIFTY-THREE YEARS HAVE PASSED SINCE CRISTÓBAL BALENCIAGA CLOSED THE DOORS OF HIS HOUSE, LARGELY DUE TO THE BIRTH OF READY-TO-WEAR, WHICH QUESTIONED THE RAISON D'ÊTRE FOR THE CONCEPT OF HAUTE COUTURE.

OVER HALF A CENTURY LATER I SEE IT AS MY CREATIVE OBLIGATION TO THE UNIQUE HERITAGE OF M. BALENCIAGA TO BRING THE COUTURE BACK TO HIS HOUSE. IT IS THE VERY FOUNDATION OF THIS CENTURY-OLD MAISON.

THE RE-LAUNCH OF A COUTURE LINE WILL OFFER THE HIGHEST CREATIVE AND QUALITATIVE LEVEL OF PRODUCT TO OUR CUSTOMER, AS WELL AS COMPLETE MY MULTI-LAYERED VISION FOR BALENCIAGA THE BRAND, WHICH RANGES ALL THE WAY UP FROM STREETWEAR INTO CONCEPTUAL FASHION AND WARDROBE AND ULTIMATELY INTO ONE-OF-A-KIND, MADE-TO-MEASURE COUTURE PIECES.

COUTURE IS ABOVE TRENDS, FASHION, AND INDUSTRIAL DRESSMAKING. IT IS A TIMELESS AND PURE EXPRESSION OF CRAFT AND THE ARCHITECTURE OF SILHOUETTE THAT GIVES A WEARER THE STRONGEST NOTION OF ELEGANCE AND SOPHISTICATION. 

COUTURE IS THE HIGHEST LEVEL OF GARMENT CONSTRUCTION, THAT IS NOT ONLY RELEVANT IN TODAY'S MASS-PRODUCTIVE INDUSTRY, BUT EVEN ABSOLUTELY NECESSARY FOR THE SURVIVAL AND FURTHER EVOLUTION OF MODERN FASHION DESIGN.

I INVITE YOU TO DISCOVER AND ENJOY THIS TRIBUTE TO THE LEGACY OF CRISTÓBAL BALENCIAGA AND MY VERY PERSONAL VISION OF THE ESSENCE OF FASHION. 

LOVE, DEMNA